Knowledge… what is it worth?
Absolutely nothing.
In a marketplace based on creativity, knowledge is not going to save you.
Why?
Because knowledge does not in and of itself add value.
You know you should give up smoking… it's very definitely going to kill you; period… the jury is not out on this one.
Even pictures, health warnings, and negative publicity, do not stop some people from smoking; nor does it stop the manufactures from making products that hurt our health.
You know you should stop eating sugar-based foods — like, they are bad for you.
Food companies use sugar to make you want to eat more of their foods, it bypasses the blood brain barrier and literally hits the sweet spot — pun intended.
You know that you should train more physically, that being still is truly a death knell, but you don't exercise enough.
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