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Rethinking Corporate Training for High Performance

Integrating shared purpose and meaning

Toby Coop's avatar
Toby Coop
Sep 03, 2024
โˆ™ Paid

Training and mental awareness are the two wings of high performance.
However, this is a confusing pairing for a lot of people.
Really?
Somehow, there is an impression in corporate training departments that training should not stretch or cause any discomfort to trainees, that somehow, just being there and absorbing the information or knowledge is enough to move the dial forward. While I could be accused of oversimplifying the case, I am sure of this description of business training, which appears as a non-value add: the general business sees training as a rear echelon function that has no direct bearing or real influence on the business results and success of the endeavor.

This means that, in corporations, the mental set is that education programs have no benefit in the long run. Every so often, we have seen trainees balk at the idea that corporate training means that they actually have to work. Many people treat training days as an extended holiday where they can zone out and switch off on company time, like a paid vacation.

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